Discover and compare the best web analytics services

Adobe Analytics

analytics data analysis customer insights

Adobe Analytics is a powerful analytics tool that enables businesses to gain deep insights into their customer's behavior. By leveraging advanced analysis techniques, it provides detailed information on traffic patterns, user engagement, and conversion metrics. Adobe Analytics helps in understanding the customer journey across multiple channels and devices, making it easier for businesses to make data-driven decisions.

Amplitude

Product Analytics Event Tracking

Amplitude is a comprehensive digital analytics platform that empowers businesses to transform user data into actionable insights, facilitating better product decisions and driving growth. It provides a unified solution for analyzing customer interactions, activating personalized experiences, and understanding the impact of these actions on user behavior.

Chartbeat

content analytics real-time data editorial insights audience engagement

Chartbeat provides real-time analytics, insights, and transformative tools for content teams around the world, helping to improve audience engagement, inform editorial decisions, and increase content loyalty.

ContentSquare

Digital Experience Analytics User Behavior Analysis Conversion Optimization Website Analytics

ContentSquare is a comprehensive digital experience analytics platform that empowers businesses to deeply understand how users interact with their websites and apps. Through advanced analytics, including user behavior tracking, heatmaps, session replays, and AI-driven insights, ContentSquare enables organizations to optimize their digital strategies, enhance user engagement, and improve conversion rates.

Countly

product analytics user privacy data analysis real-time analytics mobile app analytics web analytics

Countly is the number 1 privacy-centric product analytics solution that provides insights into user interactions with digital products, offering a comprehensive, all-in-one platform for analytics needs.

Crazy Egg

website optimization heatmaps session recordings user feedback conversion tracking

Crazy Egg provides tools like heatmaps, session recordings, and surveys to understand user behavior on websites, enabling businesses to make data-driven decisions for website optimization and improvement.

Dreamdata.io

B2B Revenue Attribution Data Analytics Marketing Optimization

Dreamdata.io is a B2B revenue attribution platform that enables companies to understand and optimize their sales and marketing efforts through data analytics. It provides insights into the customer journey and measures the effectiveness of marketing activities to drive growth.

etracker

analytics GDPR-compliant web analytics UX analytics marketing analytics

etracker offers a GDPR-compliant analytics solution for web, app, shop, UX, and marketing analytics without the need for cookies or user consent. With over 20 years of experience, it provides data protection-compliant tracking and a comprehensive analytics dashboard for businesses of all sizes.

Friendly Analytics

web analytics data privacy GDPR compliance Swiss hosting

A Swiss web analytics software designed to optimize websites and marketing strategies without compromising on data protection. It adheres to Switzerland's nFADP and the EU's GDPR, offering a privacy-focused alternative to traditional analytics tools.

FullStory

Digital Experience Intelligence User Experience Analytics

Elevate your digital strategy with our advanced analytics and insightful tools. Transform user experiences into actionable intelligence.

GoSquared

web analytics real-time data user engagement

GoSquared offers a privacy-focused, real-time web analytics platform designed for businesses seeking a comprehensive yet straightforward way to understand and improve their digital marketing efforts. With features like a lightweight JavaScript snippet, unlimited team members, a powerful API, and a wide range of integrations, GoSquared provides a user-friendly alternative to traditional analytics tools.

HitsLink

Web Analytics Visitor Behavior Analysis Engagement Tracking Demographic Insights

HitsLink provides comprehensive web analytics tools for understanding visitor engagement, geolocation, demographics, social activity, and conversion rates, aimed at optimizing website performance.

Inspectlet

analytics user behavior session recording conversion optimization website optimization

Inspectlet is a comprehensive web analytics tool that records visitor sessions to provide insights into user behavior, enabling website owners to improve user experience and conversion rates through detailed session recordings, powerful filtering, conversion funnel analysis, and support for modern web technologies.

Kissmetrics

Analytics Marketing Conversion User Behavior

Kissmetrics is an analytics platform that provides detailed insights into user behavior, enabling marketers to optimize their digital strategies for better engagement and conversion rates.

Lead Forensics

B2B lead generation website analytics sales leads

Lead Forensics is a B2B software solution that helps businesses identify and engage with potential leads by tracking and analyzing website visitor behavior. It provides detailed insights into visitor identities, behaviors, and engagement levels, enabling targeted outreach and improved lead generation strategies.

Lexer

Customer Data Platform Retail Marketing Automation Customer Insights Data Integration

Lexer is a leading Customer Data Platform designed for retailers to unify their customer data, gain actionable insights, and deliver personalized customer experiences across multiple channels.

Lucky Orange

website optimization conversion rate user experience heatmaps session recordings surveys live chat conversion funnels

Lucky Orange is a suite of website optimization tools designed to improve conversion rates and user experience through insights gathered from Dynamic Heatmaps, Session Recordings, Surveys, Live Chat, and Conversion Funnels. It integrates with popular tools and platforms, offering a versatile solution for businesses of all sizes to understand and enhance visitor interactions.

Matomo

web analytics privacy data ownership GDPR compliance open source

Matomo is a powerful web analytics platform that offers 100% data ownership and privacy, positioning itself as the ethical alternative to Google Analytics. It provides detailed insights into website performance, user behavior, and enhances privacy without compromising on functionality.

Mixpanel

analytics user engagement data-driven decision making

Mixpanel provides detailed event analytics to help businesses understand how users interact with their products, enabling data-driven decisions to enhance user engagement, conversion, and retention.

Mouseflow

web analytics user behavior analysis heatmap tool session replay form analytics

Mouseflow is a comprehensive web analytics tool that provides insights into user behavior through heatmaps, session replays, form analytics, and funnels, enabling businesses to optimize their websites and improve user experience.

Nilly.io

analytics optimization user engagement

Nilly.io is a comprehensive analytics and optimization platform designed to enhance website performance and user engagement. It offers insightful analytics, real-time data tracking, and tools for improving site conversion rates.

ObservePoint

Analytics Data Quality Tag Management Data Governance

ObservePoint provides automated web and app analytics quality assurance, helping organizations to ensure data accuracy, govern tagging, map customer journeys, and drive actionable insights.

Open Web Analytics

web analytics open source website performance visitor tracking

Open Web Analytics (OWA) is an open-source web analytics framework that allows users to track and analyze how people use their websites and applications. It offers comprehensive analytics capabilities, including visitor behavior analysis, SEO optimization, and privacy-focused data control.

Parse.ly

content analytics data insights marketing newsrooms

Parse.ly simplifies content analytics for newsrooms and marketers, offering intuitive tools for data-driven decision-making and strategy optimization.

Piano

Digital Experience Platform Customer Engagement Data Analytics

Piano is the Digital Experience Cloud that empowers teams to understand and influence customer behavior through advanced analytics and activation tools.

Pirsch Analytics

web analytics privacy-friendly cookie-free GDPR compliant

Pirsch is a powerful, privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free, and easily integrated into any website or server. It offers real-time insights, conversion tracking, and developer-friendly integration, all under strict European privacy laws.

Piwik PRO Analytics Suite

analytics privacy compliance tag management data activation

A flexible analytics suite for marketers and analysts that lets you respect user privacy every step of the way. It provides comprehensive tools for web and mobile analytics, tag management, data activation, and privacy compliance, ensuring global regulatory adherence.

Plausible Analytics

privacy-friendly lightweight open-source Google Analytics alternative

Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.

SimilarWeb

digital intelligence market trends competitor analysis website analysis

SimilarWeb is a digital intelligence platform providing insights into web and app performance, competitor strategies, and market trends to inform better business decisions. It offers website, industry, and app analysis, along with keyword research and audience insights.

Simple Analytics

privacy GDPR compliance web analytics alternative to Google Analytics

Simple Analytics offers a privacy-focused alternative to Google Analytics, providing insights into web traffic without the use of cookies or compromising user privacy. It's designed for organizations and individuals who prioritize GDPR compliance and ethical data practices.

Siteimprove

Website Performance Digital Marketing Content Optimization SEO Web Accessibility

Siteimprove is a comprehensive platform designed to enhance website performance, content quality, and digital marketing efforts through tools and insights for creating immersive digital experiences. It focuses on improving inclusivity, optimizing content experience, and enhancing marketing performance to drive revenue and engagement.

Smartlook

Analytics User Behavior Heatmaps Session Recordings Event Tracking Conversion Optimization

Smartlook offers comprehensive analytics for websites and mobile apps, combining session recordings with event-based analytics for in-depth user behavior insights and optimization.

Statcounter

web analytics real-time tracking user behavior session replay

Statcounter offers real-time, comprehensive insights into website traffic and user interactions, making web analytics easy and accessible for everyone.

Twilio Segment

Customer Data Platform Data Integration Analytics Marketing Automation

Twilio Segment is a customer data platform (CDP) that helps you collect, clean, and activate your customer data. It offers extensive integration options, enterprise-grade scalability, and advanced data handling capabilities, making it an ideal solution for businesses looking to enhance their customer interactions through personalized, data-driven strategies.

Webtrends Analytics

analytics digital analytics user engagement Microsoft 365 custom apps

Webtrends Analytics provides meaningful, customizable digital analytics to measure adoption, user engagement, and usage of Microsoft 365 and custom apps. It is designed to help businesses understand and improve their digital strategies through in-depth analysis and insights.

Wide Angle Analytics

Web Analytics Privacy-Friendly GDPR Compliant Cookieless Tracking

Wide Angle Analytics is a privacy-friendly and GDPR compliant web analytics platform that offers a comprehensive analysis of web traffic without the need for cookie banners. It provides detailed insights into user behavior, enabling businesses to understand and optimize their website performance without compromising on privacy.

Woopra

Customer Journey Analytics Product Analytics Data Visualization

Analyze and visualize the entire customer journey from first marketing touch to product usage. Woopra offers a platform for real-time analytics, customer profiling, automations, and a suite of integrations for a comprehensive understanding of user behavior and engagement.